4 ms·

> Back when we started in 2014 we decided that .io was great from a branding perspective. Stream is a technical product and our audience is mainly technical, so

> Back when we started in 2014 we decided that .io was great from a branding perspective. Stream is a technical product and our audience is mainly technical, so .io seemed like a great match. Using the same domain for the APIs was more of a consequence than a thoughtful decision. Quite a lot of tech companies are using .io nowadays. If .io reliability is an issue what is the next best alternative for tech domain names?

deleted 9y ago
[deleted]
untog 9y ago
Just use .com for anything critical (i.e. that your customers rely on). Keep a .io domain or whatever you want for marketing purposes if it's absolutely necessary, just realise your splash page is at risk of failure some times. Whether it's worth the trade-off is likely up to the individual company.
- yeukhon 9y ago
  Marketing is the wrong drive. .com is already over populated meaning you can't get the domain you really want. I get a couple domains in .io so I am happy.
qq66 9y ago
You can use stream.io for marketing, email, etc. and use something like stream-dot-io.com or 2556369863227.com for production APIs.
- wonderwonder 9y ago
  This is the correct answer
  - fancyfacebook 9y ago
    "Correct" but feels really gross
    - iamthirsty 9y ago
      It only "feels" really gross if you care a little too much about your branding. No one is going to see it but the devs, and at that point it really doesn't matter.
bpicolo 9y ago
> next best alternative for tech domain names .com is the best not-alternative
michaelmior 9y ago
You could always keep using .io for your marketing site and then a related .com domain for the actual app traffic.
forgot-my-pw 9y ago
Some newer TLDs that can be used in tech industry (not sure on their reliability): .computer, .consulting, .design, .digital, .engineering, .enterprises, .graphics, .guide, .network, .online, .plus, .productions, .services, .site, .software, .systems, .tech, .zone Note that some of these newer TLDs can be more expensive (up to $60/year).
- chungy 9y ago
  They're also much longer names and many people have difficulty with spelling, not even to mention non-native speakers of English. .io and .com are short and easy to remember.
- Kudos 9y ago
  > not sure on their reliability Then this answer is not helpful, this whole article and the parent's question were about reliability.
- mschuster91 9y ago
  > Note that some of these newer TLDs can be more expensive (up to $60/year). A .com WILL also be expensive, because all the good names and most of the crap ones are either used for other companies or, and that's worse, for squatters who hope to extract five-digits prices.
- jmelloy 9y ago
  The ICANN contract, which new TLDs have to sign and country codes do not, has very strict penalties for having DNS go down for any reason. They're just as reliable as com. Disclaimer: I work for Donuts, owner of many new TLDs.
danellis 9y ago
I'm surprised there's no .api gTLD yet.

deleted 9y ago

[deleted]

untog 9y ago

Just use .com for anything critical (i.e. that your customers rely on). Keep a .io domain or whatever you want for marketing purposes if it's absolutely necessary, just realise your splash page is at risk of failure some times. Whether it's worth the trade-off is likely up to the individual company.

yeukhon 9y ago
Marketing is the wrong drive. .com is already over populated meaning you can't get the domain you really want. I get a couple domains in .io so I am happy.

qq66 9y ago

You can use stream.io for marketing, email, etc. and use something like stream-dot-io.com or 2556369863227.com for production APIs.

wonderwonder 9y ago
This is the correct answer
- fancyfacebook 9y ago
  "Correct" but feels really gross
  - iamthirsty 9y ago
    It only "feels" really gross if you care a little too much about your branding. No one is going to see it but the devs, and at that point it really doesn't matter.

bpicolo 9y ago

> next best alternative for tech domain names .com is the best not-alternative

michaelmior 9y ago

You could always keep using .io for your marketing site and then a related .com domain for the actual app traffic.

forgot-my-pw 9y ago

Some newer TLDs that can be used in tech industry (not sure on their reliability): .computer, .consulting, .design, .digital, .engineering, .enterprises, .graphics, .guide, .network, .online, .plus, .productions, .services, .site, .software, .systems, .tech, .zone Note that some of these newer TLDs can be more expensive (up to $60/year).

chungy 9y ago
They're also much longer names and many people have difficulty with spelling, not even to mention non-native speakers of English. .io and .com are short and easy to remember.
Kudos 9y ago
> not sure on their reliability Then this answer is not helpful, this whole article and the parent's question were about reliability.
mschuster91 9y ago
> Note that some of these newer TLDs can be more expensive (up to $60/year). A .com WILL also be expensive, because all the good names and most of the crap ones are either used for other companies or, and that's worse, for squatters who hope to extract five-digits prices.
jmelloy 9y ago
The ICANN contract, which new TLDs have to sign and country codes do not, has very strict penalties for having DNS go down for any reason. They're just as reliable as com. Disclaimer: I work for Donuts, owner of many new TLDs.

danellis 9y ago

I'm surprised there's no .api gTLD yet.