Well said. Also one other thing to consider is what companies do and don't consider to be an extension of themselves. Facebook would sooner fire an employee who

Well said. Also one other thing to consider is what companies do and don't consider to be an extension of themselves. Facebook would sooner fire an employee who said women are dumb, than even consider putting hard cash towards policing people/groups/pages who espouse identical viewpoints. The later is always easily rationalized away.