Cool, sounds like an interesting project and the perfect use case for Clojure. How do you intend to differentiate yourself from Direct Edge (my take is you're

Cool, sounds like an interesting project and the perfect use case for Clojure. How do you intend to differentiate yourself from Direct Edge (my take is you're specifically looking to target CTRs rather than build a recommendation engine?) as well as a start-up in San Mateo the name of which escapes me which does something like this (but is well funded and more enterprise focused)? Best of luck!