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The studios feel the need to constantly up production values to avoid small-fry competition and spend truckloads on marketing. While this effectively creates b
by ZachPruckowski 16y ago
The studios feel the need to constantly up production values to avoid small-fry competition and spend truckloads on marketing. While this effectively creates barriers to entry at least as fast as technology is tearing them down, it also forces the studios to go bigger. As you go bigger, you become more risk averse and lose creativity.
In fact, Hollywood movie studios have exactly the same problem as most large companies - how do scale agility and risk-willingness and creativity up to billion-dollar companies?