A lot of companies can't explain what they do either due to a lack of focus or poor writing, but this particular company's offense can be explained in one line

A lot of companies can't explain what they do either due to a lack of focus or poor writing, but this particular company's offense can be explained in one line from the post: > It's important to remember that no one cares about your startup! That original email was written with a tone of someone who expected the recipients to know who the company is, what they do, and expected the reader to care or be excited. No one cares about your start up. Your customers might not even care - they just want a problem to go away.