Yeah, sound like 1999. To me, however, the biggest reason this is true is that if you have to push your website (or product) so much, it's because it sucks - a

Yeah, sound like 1999. To me, however, the biggest reason this is true is that if you have to push your website (or product) so much, it's because it sucks - and if it sucks, you have to be able to draw in a pretty high number of suckers who will pay a disproportionate amount of subscription money for the kind of service you're offering, as for example happens with online dating services...