1. The most obvious advice in your case is to revise the heuristic you are using to rule out your ideas. My guess is that you are looking at 'who else is doing

1. The most obvious advice in your case is to revise the heuristic you are using to rule out your ideas. My guess is that you are looking at 'who else is doing this' or some other question that leads to ruling out what you work on. Thinking hard about just that might yield a better result. 2. Instead of looking for problems, I think more about how is the world changing and what can I do about it. I would advise you to do the same. Sometimes something big changes and most people aren't paying attention. For example, Trump's recent XO on healthcare allows businesses to form "associations" (small companies can pool together to get large company rates). In the recent Berkshire meeting, Buffett said that American businesses are going to be increasingly uncompetitive (at the global stage) if healthcare costs keep rising. These are things that are connected - if one is paying attention. The uber thought is from Peter Thiel [1] 3. Instead of thinking about a startup, start an industry [2]. I think Alan Kay's talks are inspiring - but also give a good framework to think about projects. 4. If I could just give you one advice, it would be: Pay attention. Very few people are paying attention to the whats happening. 5. One of the biggest disadvantages that you have is that you already have a team and money. This puts enormous pressure to do something "Big". No good idea is going to survive this test - obvious "Big" ideas are taken (not that you still can't work on them). So when PG says, works on "projects" and don't think about starting companies - he means, just do stuff that you find fun. This is very hard to do in your case. I have helped several companies when they found themselves in the same predicament as you did. If you think it would be helpful, I would be happy to talk: ad@42.life Best wishes and Good luck! To end with a cliche: Stay hungry, Stay foolish [1] Peter Thiel: pg 114 http://gsl.mit.edu/media/programs/south-africa-summer-2015/materials/0to1.pdf http://gsl.mit.edu/media/programs/south-africa-summer-2015/m... [2] Alan Kay at 1:10: https://www.startupschool.org/videos/11 https://www.startupschool.org/videos/11