Why would they even bother? On the one hand, they don't need to, they already collect an incredible amount of data on everyone. And on the other, if they were t

Why would they even bother? On the one hand, they don't need to, they already collect an incredible amount of data on everyone. And on the other, if they were to get caught listening, that's a gross violation of so many federal laws that it's possible Facebook wouldn't even exist the day after it was uncovered. The risk is incredibly high, and the payoff not that great. What we're seeing is simply that people fail to understand how much data they leak, and how effective Facebook is at putting it all together. They assume it must be magic, listening to their words, listening to their thoughts, but the reality is they don't need to, because we are _voluntarily_ telling them all this info already.