I don't really believe this postmortem. Moving does suck, it's difficult to know who to trust, and there is no modern trusted brand in the space. There is a nee

I don't really believe this postmortem. Moving does suck, it's difficult to know who to trust, and there is no modern trusted brand in the space. There is a need for a product like this. Case study is Casper, which is not much else other than a beautifully branded old school product. There is definitely potential for a company in this space. But like most companies based largely on branding, they would need to drop a good chunk of change on advertising to get a running start, may be difficult to convince a VC to invest in that. There is definitely a potential a company in this space, we'll wait for the next one.