4 ms·
Are 5 million users really that much these days for a free app? Especially with the enormous amount of people who own a smart phone.
by sschueller 9y ago
Are 5 million users really that much these days for a free app? Especially with the enormous amount of people who own a smart phone.
- pavlov 9y agoConsidering Tbh's constrained target age group and geography -- North American teenagers -- it sounds like a decent amount.
- avip 9y agoThe more interesting question is how many users is 5MM "users". It could be anything between 5K and 5MM.
- deleted 9y ago[deleted]
- wellboy 9y agoYes, it's a lot. If you can create an app and get 5 million users on it that people are using frequently, then you can sell it for around $20/user-$30/user. This is around the standard number for social network apps and somewhat lower for games and apps without a network effect.
- taneq 9y agoHow is that number generally justified? Marketing opportunity, data collection? It seems like a lot per user.
- y04nn 9y agoI don't think the acquisition price is base on the number of users but the potential users in the future and the value of each user. Considering the growth mentioned in the article and the young user age, it's not that surprising.