That's cute, but Jesse Schell is entirely wrong. Users overwhelmingly prefer direct payments. Mark Pincus talks about it here - http://markpincus.typepad.com/

That's cute, but Jesse Schell is entirely wrong. Users overwhelmingly prefer direct payments. Mark Pincus talks about it here - http://markpincus.typepad.com/markpincus/2009/11/my-take-on-zynga-and-cpa-offers.html http://markpincus.typepad.com/markpincus/2009/11/my-take-on-... Peanut Labs backs it up with independent research - http://peanutlabsmedia.net/2009/11/02/survey-finds-arrington-has-a-point-given-choice-users-overwhelmingly-prefer-direct-payments-and-research-surveys-to-cpa-offers/ http://peanutlabsmedia.net/2009/11/02/survey-finds-arrington...