Yeah, that would be my first thought as well. It seems like a challenge to attach users to something like this when it exists outside of an application they alr

Yeah, that would be my first thought as well. It seems like a challenge to attach users to something like this when it exists outside of an application they already use (eg. Facebook et al). I would be interested in an update down the line to see if you are able to capture regular usage and how you did it.