This doesn't seem very innovative to me. Insurance companies are already taking this into account. I recently purchased a new vehicle (Subaru) with active safet

This doesn't seem very innovative to me. Insurance companies are already taking this into account. I recently purchased a new vehicle (Subaru) with active safety features (EyeSight). The insurance is the least I've ever paid, by a pretty decent amount. The insurance company (Geico) specifically asked if I had the EyeSight package when I signed up.