I'd need to go back and grok the epic pile of shoddy journalism that this event created. Somewhere, I thought I read that people were trying to hire Ms. Sage's

I'd need to go back and grok the epic pile of shoddy journalism that this event created. Somewhere, I thought I read that people were trying to hire Ms. Sage's persona. Also, this really isn't much different than what Shawn Moyer and Nathan Hamiel did ahead of DefCon 16 and Black Hat Las Vegas 2008. They set up a twitter and facebook account in the name and visage of someone who is a REALLY big name in information security (who happened to have not yet gotten on board with social networks) and just started going at it. They amassed a bunch of followers and "friends" on a few different networks. They generally tried to say the kinds of things this person would say in real life. They linked the account to that person's real web presence, etc. You really wouldn't know it was an impostor at first glance.