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> The bookmaker wants to balance his book for each game to make sure he makes a profit no matter what the outcome is. This part is not really true. Bookies wil
by dmurray 9y ago
> The bookmaker wants to balance his book for each game to make sure he makes a profit no matter what the outcome is.
This part is not really true. Bookies will very often have an unbalanced book and will be happy to keep taking action on the side that increases their exposure, if the price is right.
- watoc 9y agoThat's fine. Although the strategy works here because the bookie moves the line to make it more attractive to bet on it. If he does not care about balancing the book, why move the line? He could just keep increasing his exposure