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I didn't follow up on the "sales are down" stories too much, but it did seem pretty hard to believe that they had data 48 hrs after the campaign ended.
by jdminhbg 16y ago
I didn't follow up on the "sales are down" stories too much, but it did seem pretty hard to believe that they had data 48 hrs after the campaign ended.
- Elite 16y agoThe data from the story saying their sales were down was for the 52 weeks ending in April or May. And even those numbers were suspect, as there was another retail data source that said the opposite -- that sales were slightly up.. I never believed for a second that the latest campaign ended up as a LOSS.