To me the obviously over-the-top use of models to sustain the gag and turn the thing on its head serves as useful satyre. You want real creepy? Look at this sh

To me the obviously over-the-top use of models to sustain the gag and turn the thing on its head serves as useful satyre. You want real creepy? Look at this shitty RAD tool[0]. This piece of crap is terrible: there are highly suggestive ladies everywhere on their ads and documents. Even the installer and the wizard screens right in the IDE have them plastered all over! They even have a FAQ[1] trying to legitimise the whole thing. Seriously, scroll down that page and tell me how this[2] is even remotely acceptable (and it's not even the worst offender, by far!). Translating[1] (trying to keep the completely awkward phrasing because they can't even write proper french): > Plea for freedom and optimism! > Our company's marketing is bold and innovative. > Our marketing is emotional, happy, joyful, optimistic! > In a world where not every day is a happy one, we persist in our unabated optimism and our confidence in human nature! > Our ads are warm, smiling and create happiness. > We categorically refuse a world of darkness, of established conventions, stereotypes, bland ads, sadly descriptive, joyless, actionless, emotionless, smile-less, humourless, without off-beat humour. > At first it can be surprising, yet ads for technological software, do not have to look like sad and mournful technical sheets! Neither do they have to reproduce bland photos of people working (everyone gets to see these daily!). An ad has to make you dream, and has to keep being an ad! We say yes to smiles, yes to the sea, yes to the sky, yes to dynamism, yes to action, yes to emotion.... > <exhibit A> > [stock photo of busy but sexually diverse people, badged with a red no-no cross] > VS > [stock photo of a girl squarely aimed at cisgender males to provoke arousal instincts through body language, badged with a green hell-yes checkmark] > </exhibit A> > We are sorry for people who could be put off when faced with so much boldness and emotion! > Just as our software is innovative, our marketing is too. > Long live freedom, long live women, long live men, long live equality, long live boldness, long live passion, long live optimism! > The marketing team [0]: https://www.pcsoft.fr https://www.pcsoft.fr [1]: https://www.pcsoft.fr/pcsoft/plaidoyer-pour-la-liberte-et-l-optimisme.htm https://www.pcsoft.fr/pcsoft/plaidoyer-pour-la-liberte-et-l-... [2]: https://www.pcsoft.fr/img/2016/pub-1.jpg https://www.pcsoft.fr/img/2016/pub-1.jpg