> TBH has been in the top 10 free apps for a few weeks now. FB has a good track record of buying small teams with good engagement numbers and letting them run t

> TBH has been in the top 10 free apps for a few weeks now. FB has a good track record of buying small teams with good engagement numbers and letting them run themselves (Whatsapp/Instagram). I can't comment on Whatsapp but I don't think this is an accurate description of Instagram. It took them a while, sure, but today they are most definitely asserting their control as overlords of Instagram even if they 'run themselves'.