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What does AR and VR usage not overlapping have to do with them not doing research? The technologies DO overlap, so they might as well try to catch two birds wit
by cocktailpeanuts 9y ago
What does AR and VR usage not overlapping have to do with them not doing research? The technologies DO overlap, so they might as well try to catch two birds with one stone.
Oculus doesn't have to make money immediately since they're backed by Facebook, which is a huge leverage.
Also even if Vive IS outselling Rift right now, doesn't mean Rift is doomed at all. For now it's enough for them to be in the market and look for opportunities since NONE of the VR companies are turning out to be the next big thing, yet.
I'm sure there will come a point when VR will grow extremely fast, but VR itself as an industry is not growing too fast anyway.
In this climate it's best to hunker down and do research instead of trying to sell as many devices as possible, so I think they're doing the right thing.