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What the OP is doing is similar to a fatal flaw that messes up many companies. If everyone is your customer/market, then nobody is your customer/market. You
by all 16y ago
What the OP is doing is similar to a fatal flaw that messes up many companies. If everyone is your customer/market, then nobody is your customer/market.
You can't market to everyone, and you can't focus on everything at the same time. You must say 'yes' to some and 'no' to others, working a niche in order to have a successful business. Similarly, in programming and pretty much all of life, you must say 'no' to most things and be selective about the domains for which you say 'yes'. I have more degrees and certifications than any human being should ever have, but I know what I can do and stay away from what is just plain beyond me - kernel dev, embedded s/w, and the like. Those guys are rocket scientists to me, and I respect them for it. But I would be deluding myself and them if I tried to hang with them as one of their ilk. There are different clans. You have to figure out what yours is/are and say 'no' to the rest. And that 'no' should not be a completely exclusory 'no' but rather a moving of that topic to the fringe of your focus. Like a dart board, you pick what you're about and focus on that as the middle. The priority of everything else should be relative to that.