Not having to surrender your phone to use it is a big motivating factor. Setup is much quicker, and when you're done with it you plug it in and go back to your

Not having to surrender your phone to use it is a big motivating factor. Setup is much quicker, and when you're done with it you plug it in and go back to your (still charged) phone. Or, you know, you could let your kids use the headset and watch cat videos on your phone at the same time.