I started my main community pre-facebook and pre-myspace. If I had to start over I would try to form a small offline community first, hear them out and develop

I started my main community pre-facebook and pre-myspace. If I had to start over I would try to form a small offline community first, hear them out and develop it from there. When you have a great content and your website solves a real problem for people - try to get exposure in magazines and other media related to that niche. People will come.