There's some severe chicken and egg issues with this platform. One possible way to break the stalemate is to leverage existing communities. Twitch streamers som

There's some severe chicken and egg issues with this platform. One possible way to break the stalemate is to leverage existing communities. Twitch streamers sometimes have "movie nights" that might benefit from a site like this. Figure out how to integrate with twitch so the streamer can have some kind of unified presence across both sites and create/manage a social viewing experience. There's also a lot of good content on youtube that might benefit from a social viewing experience either with an existing community or just between friends. Allow an easy mechanism to view a video in sync with an integrated chat and cam.