Right. But this machine is functionally equivalent to a coffee vending machine: punch espresso drink, medium, cappuccino and put your cup under the nozzle. Tho

Right. But this machine is functionally equivalent to a coffee vending machine: punch espresso drink, medium, cappuccino and put your cup under the nozzle. Those machines haven't replaced anybody at Starbucks -- they simply made the lives of the receptionist at my Toyota Dealership easier. These examples need to be game changers to convince people, a fancy vending machine isn't going to scare anybody. A replacement fry cook, sous chef or truck driver will.