I agree in general, if the product was going to be made anyway. But one situation where crowd funding might be appropriate is where a product manager or develo

I agree in general, if the product was going to be made anyway. But one situation where crowd funding might be appropriate is where a product manager or developers can’t get budget to fund development. So unless a crowdfunding project is successful, the product will never get developed. That may or may not be the case here, but in general I can see a few scenarios where crowdfunding in large companies might be appropriate as a way of seeing if a real market exists and gaining traction internally, prior to development.