Mr Musk may have set the easel but the big picture is being drawn regardless of Tesla. Nissan are aiming to double global Leaf sales to 100,000 plus in 2018.

Mr Musk may have set the easel but the big picture is being drawn regardless of Tesla. Nissan are aiming to double global Leaf sales to 100,000 plus in 2018. That's just a production-line tweak for them. Then add all the other latecomers piling into the fray. Being better isn't a substitute for being visible. Ask the average Euro driver to name an electric car that they saw in the last week and the majority will say Leaf or Zoe. Certainly not Model 3 which is due for Europe in 2020.