It's mostly about clicks now! If they think your story or your PI's name will drive traffic then it gets accepted. There are still a few very well done top not

It's mostly about clicks now! If they think your story or your PI's name will drive traffic then it gets accepted. There are still a few very well done top notch paper that gets there, and some other half-backed but very creative which have some merit to be there. But even these have the "driving ads" as their first criteria.