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Some A/B testing might be needed, but my gut feeling is that this should be a flat fee service (lifetime). - I think very few people will want to pay for 3 mon
by inerte 9y ago
Some A/B testing might be needed, but my gut feeling is that this should be a flat fee service (lifetime).
- I think very few people will want to pay for 3 months of the service. I don't get continuing value from building a resume, and I will know in the very first few weeks if it's working. If after using the service I don't get companies trying to talk with me, I will be unhappy with the service.
- There's no point in continuing to pay for the service after I am hired. And my consumer spider-sense tingle every time I see "$/month", because I know somewhere on the checkout page there will be something like "cancel before 30 days otherwise we will charge". Seems shady practice for a service that has no value after I am hired. I will be thinking something like "why do they want to keep charging me if I got a job?"
Also, really, how many times do people look for jobs? They might update their resume every once in a while, but actively look? Every few years? Then why pay for something monthly?
Now, if this was a flat fee (even $25), I think more people would sign up, which might offset the "losses" of subscription (my point being there's no compelling reason to subscribe in the first place)
- rohanm93 9y agoSome great points here, thank you! We've rightly got a lot of feedback on the pricing. We'll work on coming up with a better pricing model - thanks again.