4 ms·
People always seem to make the same mistakes in their thinking, again and again. Few years ago no one thought that IBM can be crushed. It looked like an eterna
by maurycy 19y ago
People always seem to make the same mistakes in their thinking, again and again.
Few years ago no one thought that IBM can be crushed. It looked like an eternal company that nearly monopolized the market. Then, Microsoft appeared and changed the computer industry we know. After few years, everyone recognized Microsoft as a giant forever. Of course, it didn't take too much time to Yahoo! to appear, and then, to Google to appear.
Other thing we can learn from the history is that today's market doesn't matter in the long run. You don't innovate by fighting their own game, but by creating your own, with your rules.
- epi0Bauqu 19y agoI'm not sure if you are referring to me (the post's author) or not. In any case, what I was trying to say, is "where is the viable AdSense competitor?" and not "that there will never be one." In fact, the post casually argues the opposite, i.e. that there should be one already! Or are you trying to say that it is a waste of time to chase AdSense and instead one should concentrate on some end-run around it? To that I would say, well, both! There seems no no reason to forgo billions of dollars in yearly revenue for the foreseeable future.
- maurycy 19y agoYes, I partially reffer to you, but in a broader sense. The most important to recognize, in my opinion, is that there is no such thing as a huge market of delivering Google-alike ads. There's only a market of finding right customers for companies, and this is the market that makes billions of dollars every year. (just like there's no "Turkish food market" -- there's only "cheap quickly delivered food for busy people market") This is how the innovation works: you find completely new answers to old problems. And what you asked for is a mere slighty better reiteration of the answer that works pretty well. Unfortunately, if you want to grab the money from the desk, you can't do this.
- epi0Bauqu 19y agoI see your point, but I respectfully disagree with the notion that you need a new solution to grab some of this money. If there was a credible company that offered an exact clone of AdSense (i.e., no further innovation) but they paid more, I believe people would switch. I know I would.