It's the one thing I can't talk about publicly, as much as I'd really, really love to. All I can really say is that we're in the process of securing the tradem

It's the one thing I can't talk about publicly, as much as I'd really, really love to. All I can really say is that we're in the process of securing the trademark right now; and we definitely obtained counsel's advice, far before deciding on & moving forward with the name. =)