> and now they're eyeing blockchain cause they don't know better. Or because they can't be seen ignoring a hype that too many others believe in. When decisionm

> and now they're eyeing blockchain cause they don't know better. Or because they can't be seen ignoring a hype that too many others believe in. When decisionmaking for a publicly traded company you have to at least pretend to participate in the hype even if the only reason is a sufficiently large fraction of investors thinking that a sufficiently large fraction of their peers are believing in the hype. It's almost like magic.