It's valuable, but not in the capital sense. Each person you get hooked on their product increases their burn rate, and both makes them more attractive as an a

It's valuable, but not in the capital sense. Each person you get hooked on their product increases their burn rate, and both makes them more attractive as an acquisition (which is scary for users) and more desperate for cash (which makes acquiescing to acquisition more tempting). Without a road to profitability (or at least a road to revenue) even attracting equity is difficult; investors who enter with that knowledge will be looking to exit through acquisition, since that's basically the only way to exit, other than just getting more capital.