It still holds the data alone isn't worth much. If you've built an ad platform with customers, reach, and the ability to target people given data, then sure, yo

It still holds the data alone isn't worth much. If you've built an ad platform with customers, reach, and the ability to target people given data, then sure, you can convert that raw material into something more valuable. And once you sell the derived product (ads), you'll be taxed on your income. I feel like you're arguing that dirt is worth as much as the farm that one could build with it.