This is because most people care about pop musicians much more than about scientists, regardless of lip service to the contrary. You can't make them care by cr

This is because most people care about pop musicians much more than about scientists, regardless of lip service to the contrary. You can't make them care by creating more awards. There are already an uncountable number of awards in physics (e.g., the Dirac medal, the Sakurai prize, the Wolf prize, the Newton medal, the Breakthrough prize, etc., etc.).