3 ms·
Bear in mind that under the hood, how revenues are distributed in a "cable subscription" model can be as simple or as complex as you want. For instance, let's
by jawns 9y ago
Bear in mind that under the hood, how revenues are distributed in a "cable subscription" model can be as simple or as complex as you want.
For instance, let's say you get 10 major publishers on board, and each of them has 25 regional properties. So that's subscriptions to 250 news sites total.
Maybe a third of the total revenue gets split evenly among those 10 publishers, and another third gets split based on page views / engagement. Then one-sixth gets distributed based on Pulitzers or other quality-type metrics, and one-six gets distributed based on number of new subscribers brought in by the publisher.
Then the publisher can decide how it wants to allocate that revenue. It might employ a similar system to decide how to distribute it to each of its properties. Then the editor can employ a similar system to decide how to allocate the budget to clickbait vs. substantive reporting.