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The Grocery Industry Confronts a New Problem: Only 10% of Americans Love Cooking
- taxicabjesus 9y agoI find something objectionable about the vast majority of the items sold in grocery stores. I wouldn't classify myself as someone who loves cooking, but I like to make stuff. Recently I threw together an apple cobbler that was well-received... It had apples, sugar, lemon juice, flour, butter, sugar and cinnamon.
- ionised 9y agoI would add a category to the list of three types; 4) Someone who doesn't like to cook but will for the most part due to health and cost considerations. That basically describes me. I've never particularly enjoyed cooking and find that cooking a good meal can take so much time out of my day that it eats into time I would rather spend doing something else. However I know how bad most convenience food is and how pricey it can be compared to throwing a few ingredients together to make a sauce or something. I generally won't make anything that takes over 45 minutes to prepare. Over that time and it's just shortening my day in a way I don't like. That said, if I could afford to have someone trained cook my meals for me every day, I absolutely would.
- angmarsbane 9y agoI think people have less time and energy to cook than they did in the past. Commutes are longer. Kids are in more after-school activities. More people are taking work home with them. Something has to give. Other factors could be the disappearance of home ec classes, the growth in some companies offering a lot of free food as a work perk, or mandatory meal plans in colleges (have those always been a thing? Or are they new?).