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There's a similar anecdote out there, also involving toothpaste. In this one the toothpaste company spends millions on a new marketing campaign to sell more too
by zachrose 9y ago
There's a similar anecdote out there, also involving toothpaste. In this one the toothpaste company spends millions on a new marketing campaign to sell more toothpaste and then someone suggests that they make the hole in the tube bigger so people use more.
- agumonkey 9y agoFreshy Fresh+ for YOUR health
- dom0 9y agoEver noticed how tooth paste ads always show the entire brush covered in paste, even though a lil' dib is already enough?
- dugditches 9y agoA real example of this would be Alka-Seltzer(dissolvable antacid/pain medicine). An ad showed two tablets in the glass, and they saw a large increase in sales. Nowadays they simply come in packets of two. https://en.wikipedia.org/wiki/Alka-Seltzer#Marketing https://en.wikipedia.org/wiki/Alka-Seltzer#Marketing http://www.snopes.com/business/genius/alka-seltzer.asp http://www.snopes.com/business/genius/alka-seltzer.asp