Few other points which may be obvious but non the less. Apple is actually uniquely positioned for this strategy, since the do not need to sell your data to com

Few other points which may be obvious but non the less. Apple is actually uniquely positioned for this strategy, since the do not need to sell your data to companies. They make their money of the devices. It's probably one of the reasons google has been moving to more and more devices. To neutralize the Apple threat.