Not sure if you’re familiar with Hotelling’s law, but you’ve basically described it here. I always like the beach shop analogy: if two vendors are selling beach

Not sure if you’re familiar with Hotelling’s law, but you’ve basically described it here. I always like the beach shop analogy: if two vendors are selling beach chairs along a strip of sand, the optimum location is right next to each other in the middle of the strip. That way each vendor gets 50% of the customers.