Taking a step back, I think programmers should probably avoid working with "less-programmer-ey people" that are inexperienced at making products, especially whe

Taking a step back, I think programmers should probably avoid working with "less-programmer-ey people" that are inexperienced at making products, especially when they over-emphasize the importance of "my fantastic idea". This is because inexperienced non-programmers tend to assume that programmers are just serfs that make their great idea happen, instead of treating a programmer as an integral partner in executing an idea. This isn't their fault, per se. It's just that these sorts of people tend to have no idea how hard it is to develop a site/product. I would much rather work with somebody that respects how hard it is to create a site/product with high product-market fit. If an inexperienced non-programmer demonstrates that s/he is legalistic by insisting upon a signed NDA, I would run for the hills rather than sign that NDA.