> It is much easier for Amazon to detect and react to threats than Sears was ever able to. True, but the competition of the 70s and 80s was also playing at the

> It is much easier for Amazon to detect and react to threats than Sears was ever able to. True, but the competition of the 70s and 80s was also playing at the same speed. Sears was able to react to 80s-paced threats just as fast as anyone else could. It might actually not be 'easier' today for anyone to keep up with and defend against as many potential threats as there may be today. Amazon, however, is mostly in a league of their own, and generally are the threat to other companies, not so much the other way around.