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"go talk to your customers" is much easier said than done.
by borplk 9y ago
"go talk to your customers" is much easier said than done.
- grey-area 9y agoIf you can’t identify and/or talk to customers, that is also a signal.
- marcus_holmes 9y agoIf you haven't talked to your customers before you started building anything, that is also a signal. A massive one.
- jerrre 9y agoNobody said it would be easy
- jakubp 9y agoWhen we give advice that's too vague to be actionable, we aren't helping
- borplk 9y agoIt makes it sound like the customers are some clearly identifiable and reachable group of people all gathering outside just waiting for you to go talk to them. For some businesses that may to some degree be the case. For many businesses that is not the case, although their customers can be defined they may not be easily or cheaply reachable. They may not all fall under the same category despite all sharing some fundamental problems for which the company is providing a solution. So casually saying "just go talk to your customers" is about as helpful as saying "just go build your business".