So I did some googling and here's their price sheet: http://toutiao.toproi.cn/kanli/kanli.html http://toutiao.toproi.cn/kanli/kanli.html They charge 4-6RMB fo

So I did some googling and here's their price sheet: http://toutiao.toproi.cn/kanli/kanli.html http://toutiao.toproi.cn/kanli/kanli.html They charge 4-6RMB for the "precision auction" and 0.15-0.3RMB per click, which are only a little lower. These ads are small and only at the tops of certain sections. This suggests a price about half of western prices. They have "guaranteed delivery" at 160RMB CPM (about $18 CPM). Oh, and btw: I know more than one person who uses 300+ frequency in Germany, so while yes, tracking helps a marketing manager justify spend in the US, the lack of tracking also helps marketing managers justify spend in Germany.