The progressive attitude of tech is an expression of cognitive dissonance. Sure, it'd be great if (eg:) Google hit their diversity goals, but that's not my poi

The progressive attitude of tech is an expression of cognitive dissonance. Sure, it'd be great if (eg:) Google hit their diversity goals, but that's not my point. Other than avoiding bad press and making money, what can convince huge bureaucracies to care so much about progressive bugbears? I propose that it's a way to ignore how disgusting the software they've built is. Rather than address the monster in their basement of their own creation, they looked to the next-closest moral fight they could find and went full tilt on saving the world from that. The location of their headquarters per-determined the particular fights they would choose. Frantic activity as a defense against change.