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Ask HN: Do you use "friend marketing"?
When you release a new web app or smartphone app, do you, in addition to commercial avenues, also "advertise" your new app to your friends?
If yes, has this been successful? e.g. do they try it out, give you feedback, spread the word, etc?
If no, do you avoid it because it is tacky or because it doesn't work?
Anecdotes appreciated in either case.
- duck 16y agoYes, but only to the ones that might find the app/idea useful. The feedback is the best part - they will be very honest with you and see things that you don't see. So it is great for a soft launch or to test out ideas before hand. I haven't seen much success in the word of month, but that is probably based on friends/family and could vary.