Ask HN: How would you approach becoming the digital hub of your town/small city?

Imagine trying to become a place for your fellow citizen to consume information or services. How would approach such endeavour? What services would prioritize? What feature would you consider important for growth? Also imagine this as a PRIVATE project: offering public services like a government service would do is out of question. Would you cather a specific segment of the citizenship first? If so which one? As any small city think that the average population is not very digital-friendly. Disclaimer: this is not a request for ideas of any kind, I am wondering how would you go about digitally conquering your town. For science. (Or fun and games)