How do you make money if you don’t track users? All you need is a keyword. For instance, let’s say I’m looking for a new computer, I insert the keyword in the

How do you make money if you don’t track users? All you need is a keyword. For instance, let’s say I’m looking for a new computer, I insert the keyword in the search box “new PC” and all you have to show me are ads related to that. I don’t necessarily have to see all the things I’ve been looking for in the past. Seems eminently sensible to me. And much more likely to produce ads that are relevant to what I'm looking for right now.