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Uber Sues Mobile Agency Alleging Ad Fraud
- Eiriksmal 9y agoI've kept a bookmark of all the Software Engineering Daily podcasts discussing ad fraud (https://softwareengineeringdaily.com/?s=ad+fraud https://softwareengineeringdaily.com/?s=ad+fraud) that someone linked to on HN. Uber has some pretty interesting claims in this article which, if true, is encouragement to learn more about the topic. >One transparency issue Uber alleges to have found included seeing a Fetch transparency report that showed the number of weekly reported clicks on Uber ads on one website was nearly equal to the site’s monthly active users, according to the complaint.