>> But as someone involved in marketing the potential downside of this scandal doesn't seem worth the extra 5 million in sales from Coke used during religious r

>> But as someone involved in marketing the potential downside of this scandal doesn't seem worth the extra 5 million in sales from Coke used during religious rituals in Chiapas. What scandal? Envelopes full of cash at night by a local manager and be done. Both sides will deny it. $5 Mil in sales is nothing, but $5 mil here and $5 mil there...Surely Coca Cola want everyone consuming their products.