> 1) possibly being first to market; If you are first to market with selfdriving cars AND manage to transform transportation into a ride-hailing service then y

> 1) possibly being first to market; If you are first to market with selfdriving cars AND manage to transform transportation into a ride-hailing service then you might get a natural regional monopoly wherever you build out the fleet support infrastructure, similar to other utility services. Plus brand recognition for that service.